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Next Stop: Menopause? campaign on a busKnow the sign. Look for the MTick.

48 signs of menopause.

Know the sign:
Look for the MTick®

Hot flushes. Joint pain. Thinning hair. Menopause shows up in 48 different ways. The MTick helps you find trusted products that can help support any one of your signs. Look for the MTick to search, source and shop with confidence.

Supported by lead campaign partners

The world’s first menopause-friendly store on Kensington High Street

Discover and shop at the world’s first menopause-friendly store

We’ve designed a one-stop destination for menopause-friendly support with your signs in mind. Discover a curated selection of MTick-certified products and start living your best menopause today.

raye the store
96 Kensington High St, London W8 4SG
1st – 11th October

A collaboration between

GenMraye
Menopause Friendly MTick

World Menopause Awareness Day 18th October

Know the sign. Look for the MTick.

Helping you recognise the signs

Most women only recognise 3 of the 48 menopause signs. If you don't know the signs, it is hard to find the right help.

Understanding your signs is the first step to finding the right support.

The MTick helps to give you the choice, clarity and confidence to manage your menopause, your way.

Discover more
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When I founded GenM, it became the catalyst for the MTick and a much bigger purpose: to normalise the menopause conversation, break the taboo, and change the rhetoric from fear to thrive.

I wanted women navigating up to 48 recognised signs to feel more informed and more confident about the choices they were making. Know the Sign. Look for the MTick®.

Heather Jackson

CEO & Co-Founder GenM

Heather Jackson, CEO and Co-Founder of GenM

The sign you can trust

Every product that carries the MTick has met our independent menopause-friendly criteria. When you see the symbol on product, in-store or online, you can shop for support with confidence.

Learn More
Menopause-friendly skincare, intimate care and nutrition products displaying the MTick

There are 48 signs of Menopause. Most women can only name three.

Most women know the hot flushes, mood swings and night sweats. Far fewer know all 48 signs of menopause. From dry eyes to tingling extremities and itchy crawly skin, the list of changes women can experience is often surprising. Discover the signs and find support that’s right for you.

See all 48 signs

Proudly supported by the brands and retailers you already shop with

Lead campaign partners

  • E45 expert skincare products for dry and sensitive skin

    E45

    We understand the importance of quality everyday products that care for skin with minimal fuss.

    Shop MTick-certified products
  • L’Oréal Paris

    We are by your side, because menopause changes things, but it should never pause your worth.

    Shop MTick-certified products
    L’Oréal Paris MTick-certified hero products
  • the edit by Sainsbury’s Retinol Sheet Mask

    the edit by Sainsbury's

    Premium skincare range with expert ingredients to hydrate, brighten and renew skin through menopause.

    Shop MTick-certified products

Campaign partners

  • Intimate wellbeing products designed for women during menopause, including MenoPulse, a gentle external stimulation device supporting relaxation, sleep, intimate comfort and overall wellbeing.

    Visit website
    Person resting in bed wearing absorbent underwear
  • TENA creates discreet bladder protection for menopause, with fast absorption, secure protection and odour control. Its fragrance-free, dermatologically tested pads and pants are designed for sensitive skin.

    Visit website
    Person resting in bed wearing absorbent underwear

Campaign champions

  • Expert-led nutritional supplements supporting hormonal balance, energy and wellbeing.

    Visit website
  • Charles Worthington’s MTick-certified Menoplex range cares for changing hair and scalp needs through menopause.

    Visit website
  • Premium hair tools with variable temperature technology to help protect hair health during hormonal changes.

    Visit website
  • Science-led oral care. Colgate Total fights bacterial plaque 3x better, helping ease gum sensitivity and dry mouth.

    Visit website
  • Gentle oral care with ultra-soft Curen® filaments for sensitive, sore gums.

    Visit website
  • Science-backed products for midlife, supporting energy, sleep, hormonal balance and skin health.

    Visit website
  • Clinically tested scalp and haircare solutions for thinning hair, supporting density and reducing hair fall.

    Visit website
  • Menopause-friendly body care supporting changes including skin tightness, hot flushes and body odour.

    Visit website
  • Care supporting menopausal changes across skin, hair, scalp and intimate health.

    Visit website

Contributors and supporters

Look for the MTick®

Every woman’s menopause is unique, spanning 48 signs and different product categories. From vitamins and bedding to skincare and oral care. Whether you're shopping in-store or online, remember… Know the sign. Look for the MTick.

  • MTick on MenoPlex product packaging

    On pack

  • MTick display in store

    In store

  • MTick certified products online

    Online

Come and shop at the world's first menopause-friendly store

We've created a menopause-friendly shopping experience with your menopause in mind. Explore and shop with us on Kensington High Street from 1st–11th October.

Exterior of the menopause-friendly store on Kensington High Street
The world’s first menopause-friendly store on Kensington High Street

Discover and shop at the world’s first menopause-friendly store

We’ve designed a one-stop destination for menopause-friendly support with your signs in mind. Discover a curated selection of MTick-certified products and start living your best menopause today.

raye the store
96 Kensington High St, London W8 4SG
1st – 11th October

A collaboration between

GenMraye

Find out more about the MTick®
and the Collective.

If you’re a brand or a retailer looking to make the most of this purposeful market opportunity, access the MTick®, and find out more about becoming a GenM partner, get in touch below.

If your enquiry is for something else, please select the most relevant tab for you:

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