IFF - GenM

Our commitment.

Partner with IFF Health Sciences to launch effective and trusted supplement solutions and transform the Menopause Experience

At IFF Health Sciences, we are committed to advancing women’s health through science-backed innovation and strategic partnerships. As a founding partner of GenM, we proudly support this first-of-its-kind collective movement to improve the menopause experience for millions of women worldwide.

We offer a comprehensive portfolio of natural, clinically studied ingredients (including probiotics and botanicals) designed to support women through the menopause transition and beyond. From hormonal balance and cognitive clarity to gut health and weight management, our solutions help women take charge of their wellness with confidence.

Explore our menopause-friendly ingredients, including:

SoyLife® – Plant-based isoflavones for hormonal balance, bone health, and menopause discomforts relief.
Sharp-PS® – Supports memory, stress management, and emotional wellbeing.
HOWARU® Shape– Promotes gut health and healthy body weight

We also support brands by providing turnkey supplement solutions to quickly launch or expand on the menopause segment. Among these, The Mystic is a unique probiotic and botanical-based formulation designed to support the most prevalent menopausal discomforts. It has been tested in a consumer perception study highlighting perceived improvements on multiple aspects of menopausal discomfort within just 15 days.

Let’s seize the menopause opportunity—creating authentic, effective solutions that empower women to thrive.

Menopause products available at IFF

GAIA - AGING WITH GRACE

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Menopause services

WE TURN BOLD IDEAS INTO science-driven solutions

Companies willing to innovate in the Dietary Supplements Segment can count on IFF’s industry-leading expertise, scientific know-how, and capabilities. Our comprehensive portfolio of premium probiotics, botanicals and bioscience ingredients is available in various options: as single ingredients, combinations or finished formats.

Our team of experts make it easy for brand owners to tailor effective products for women’s health, offering unique formulation and stability expertise for a well-rounded approach to menopause management.

FF Health Sciences is proud to collaborate with GenM to elevate how brands address the menopause journey. This partnership strengthens our shared commitment to advancing women’s health through credible science and meaningful engagement—bringing greater visibility and relevance to a life stage long overlooked

Maider Gutierrez

Business Development Lead Women’s Health & Healthy Aging, IFF Health Sciences

Bringing the MTick® to life

Working in collaboration with our partners, we’re proud to say GenM’s and the MTick’s role in retail has grown year on year. We continue to raise awareness of the menopause and make a meaningful purposeful change for millions of women.

Bringing the <span>MTick®</span> to life

Join the Collective.

If you’re a brand or a retailer looking to make the most of this purposeful market opportunity, access the MTick®, and find out more about becoming a GenM partner, get in touch below.

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VisionM

By 2030, the MTick symbol will be recognisable as the Vegan V and as purposeful as B Corp in how it transforms society’s perception and support of menopause.