GenM Awards 2022

the 2023 GenM awards

Real change for the menopause can only happen when great forces come together. Brands and organisations, employers and employees, all with a desire to make a difference, united.

As a powerful collective, GenM represents an under-served audience shrouded in stigma and misinformation. Our pioneering Partners are publicly committing to change, launching meaningful, menopause-friendly initiatives that benefit both employees and consumers. Together, they’re starting to reframe the narrative and normalise the conversation, helping society to see the menopause in a new light – and we believe in rewarding this great progress.

That’s why we’re launching GenM’s Annual Menopause Awards. The world-first awards will honour the achievements made by our Partners in improving the menopause experience.



GenM Awards Categories
Workplace Awareness

Initiative of the Year

Recognising the most impactful menopause awareness campaign or initiative inside the workplace, helping to break the stigma and normalise menopause conversation inside their organisation.

This award honours the most impactful campaign to grow menopause awareness inside their organisation.

The winning entry will have made an outstanding contribution towards encouraging menopause-related discussion within the workplace, helping to end the stigma and cement their commitment to Generation Menopause.


Initiative of the Year

Celebrating the most impactful campaign or initiative to grow societal awareness of the menopause, helping to break the stigma and normalise menopause conversation.

Honouring a Partner who is using their influence for the greater good, this award recognises the most impactful campaign or initiative to help normalise the conversation and grow societal awareness of the menopause.

The winning entry will have made an outstanding contribution towards encouraging menopause-related discussion across their audience and wider society, helping to end the stigma and cement their commitment to Generation Menopause.


Menopause action in the workplace

Awarded to the best internal activity, campaign or initiative that has pushed boundaries to offer effective solutions to support and improve the menopause experience within the workplace.

A mark of excellence for the menopause in the workplace, this prestigious award recognises a Partner brand’s commitment and determination to improve the menopause experience within the workplace.

The winner will have launched an internal activity, campaign or initiative that has pushed the boundaries of what’s been done before in offering menopause solutions and support at work. In doing so, this partner is actively improving their employees’ working lives before, during and after the menopause.


Social Change for Menopause

Celebrating the best activity, campaign or initiative to go above and beyond to provide effective solutions to support and improve the menopause experience.

Recognising a Partner brand’s exemplary contribution towards improving the menopause experience for this under-served audience.

The winner will have launched an external activity, campaign or initiative that has pushed the boundaries of what’s been done before in offering transformational solutions and support for the menopause. In doing so, this partner is actively improving people’s everyday lives before, during and after the menopause.

Menopause Champion

Of the year

An individual inside the GenM Collective who has made a tremendous contribution to the menopause.

Honouring an individual’s outstanding efforts, both inside or outside the workplace, to end the stigma of the menopause and help cement their Partner organisation’s unwavering commitment to Generation Menopause and the wider menopause experience.


Collective partner of the year

Outstanding Partner of the year, as voted for by the GenM Collective.

A prestigious award bestowed by the GenM Collective on a Partner brand for their exceptional menopause achievements.

This winner will not only have demonstrated extraordinary leadership to raise awareness but will have made a positive difference to the menopause experience by committing to our mutual mission.



A Partner to have recently joined the GenM Collective who is showing stand-out promise and potential.

Recognising a breakthrough Partner who has shown outstanding promise in their commitment to Generation Menopause.

The winner of this award will be new to the Collective within the last six months and have already demonstrated the positive impact they will make for the menopause.



Awarded to Partners who have collaborated or harnessed the power of the GenM Collective to amass attention, as voted for by GenM Founders.

Change happens when great forces come together for the menopause.

This award shines a light on Partners who have collaborated to drive the menopause transformation, or Partners who have harnessed the power of the Collective to amass attention – as voted for by GenM Founders, Heather Jackson and Sam Simister.

GenM Partner

Of the year

Chosen by our judging panel of industry experts, this award celebrates the stand-out Partner who has made an outstanding contribution to drive change for the menopause in the workplace and across society.

The GenM Partner of the Year Award is the highest honour given by our independent judging panel of industry experts. Rewarding the best entry into the 2023 GenM Awards, the winning Partner will have provided clear evidence of the challenges presented for the menopause, implemented an effective solution, and have consequently made a positive impact across society at large.



Carolyn Harris

Carolyn was first elected as the constituencies Member of Parliament in 2015 and was re-elected in both the 2017 and 2019 elections. In April 2018 she became the first Deputy Leader of Welsh Labour. Carolyn has undertaken many frontbench roles including Shadow Home Office Minister, Shadow Women and Equalities Minister and Parliamentary Private Secretary to the Leader of the Opposition.

She now sits as a Backbencher and Chairs the All Party Parliamentary Groups on Gambling Related Harm, Beauty & Wellbeing and Menopause. She also sits on the Women and Equalities and Home Affairs Select Committees and co-chairs the Government’s Menopause Taskforce.

Carolyn has run a series of successful campaigns including lowering the stakes on fixed odd betting terminals (FOBTs) and establishing a children’s funerals for bereaved families in memory of her own son Martin who died in a road accident in 1989 when he was just 8 years old.  Her most recent campaign to support women experiencing symptoms of the menopause has gained widespread support across Parliament and beyond.

Carolyn Harris

Member of Parliament for Swansea East

Lee Chambers

Lee Chambers is a business psychologist and founder of Essentialise Workplace Wellbeing. After a diverse career, spanning a range of sectors from corporate finance to local government, and building a video game business, he launched Essentialise in 2020. They support organisations in building wellbeing and inclusion strategies and deliver bespoke interventions and workshops.

He has won a number of awards for this work, including the Great British Entrepreneur of the Year for Service Industries in 2021. His first book, the Millenials Guide to Wellbeing, will be published later this year, and he can often be found speaking on wellbeing, gender equity and women's health.


Lee Chambers

Psychologist and wellbeing consultant - Founder of Essentialise Workplace Wellbeing

Karen Arthur

Karen is a post-menopausal grandmother, fashion creative and menopause activist. Her podcast, Menopause whilst Black, is committed to sharing the menopause stories of Black, primarily British, women. It is now entering its third season.

Karen’s story ‘How Anxiety and Depression freed Karen Arthur’ was featured by Style Like U in their series ‘What’s underneath’ reaching 458k+ views on YouTube to date. Karen has been featured in Vogue, The Guardian, The Telegraph, Times Radio, Channel 4, Sky Arts, NY Times and countless radio and podcast interviews. She has featured in menopause talks with Facebook, AllBright, Oglivy, Vichy, Bloomberg and Marks & Spencer to name a few. Karen speaks knowledgeably and passionately on a range of topics including menopause, mental wellbeing, fashion and creativity.

Karen Arthur

Fashion creative and menopause activist

Elaine Parr

Elaine is a Senior Partner at IBM, and a Consumer Products sector expert. With a background in client and consultancy services, Elaine has worked with leading businesses (including Adidas, GSK and Nestlé) on a range of a solutions, such as Digital Transformation and Supply Chain Reinvention.

Elaine is also a proud founding member of the LEAD network, advancing gender equality in Consumer Products and Retail, and a business and career coach in a number of girls’ schools.

Elaine Parr

Consumer Industries Leader for Europe Middle East Africa

Kate Rowe-Ham

Kate Rowe-Ham is a fitness trainer with a special interest in how to train and nourish your body through menopause. Founder of Owning Your Menopause, Kate has built a community supporting and empowering women.


Kate Rowe-Ham

Personal trainer

Dawn-Maria France

Dawn-Maria France is an accomplished award-winning journalist and is the Editor-in-chief of a news-led women’s magazine Yorkshire Women’s Life. She is a travel writer, children's author and broadcaster.

Born in Yorkshire, Dawn-Maria is not only passionate about her roots but also on important issues including women’s rights and mental health.

Also a broadcasting veteran with experience of BBC TV, Talk TV  & Radio, Sky News as well as European channels including Spain's largest English speaking radio station: Talk Radio Europe, where Dawn-Maria talked about women in the media.

Dawn-Maria has presented awards at award ceremonies, and has sat on news panels discussing 'women in the news', and 'global news stories'. She was a panelist on 'Views in the news' at the highly respected Women of the World festival.     


Dawn-Maria France

Editor-in-chief of Yorkshire Women’s Life

Lauretta Roberts

Lauretta Roberts is Co-founder and CEO of fashion industry insights, intelligence and events business Magnus Media, parent of and

A business journalist by background, Lauretta has more than 20 years’ experience writing about and commenting on business, many of which have been spent in fashion retail.

Today and offer daily news, features and insights, along with a master database of fashion and beauty retailers, regular consumer behaviour studies, and online events and podcasts.

Prior to establishing Magnus Media, Lauretta was brand director at global trend forecasting agency WGSN and before that Editor of Drapers.

Lauretta Roberts

Co-founder & CEO & 
GenM Awards

2023 timeline


GenM Partners will submit their entries to GenM.

Entries CLOSE

You’ll have until 30th April to send your entry form(s) back to us at [email protected]


Judging panel will review all entries and select their winners.

Shortlist announced

Join our exclusive event to discover the shortlist


Winning entries across all categories will be announced in an online broadcast.

Entries will open in March 2023

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