TerryWhite Chemmart x GenM

Bringing menopause visibility to Australia’s largest pharmacy network

TerryWhite Chemmart partnered with GenM in February 2026 as the first Australian pharmacy network to introduce the MTick across stores and online, helping make menopause support more visible, accessible and easier to navigate for women nationwide.

United by the MTick, TerryWhite Chemmart and GenM are working together to empower 4.5m menopausal women to search, source and shop for menopausefriendly products with greater confidence, whilst strengthening access to trusted healthcare support, education and specialist referral pathways.

Bringing the MTick to Australian Pharmacy

As one of Australia’s leading community pharmacy networks, TerryWhite Chemmart joined the GenM Collective to help improve menopause visibility and accessibility through trusted pharmacy care, menopause-friendly product discovery and integrated healthcare support.

Launching across more than 620 pharmacies nationwide, the partnership combines MTick-certified products, educational resources, specialist referral pathways and women’s health-focused pharmacy services designed to support women through every stage of menopause.

The Impact

As a retailer we have made an imapct in the following areas:

First
Australian pharmacy network to introduce the MTick in-store and online
Helping
4.5m women in Australia currently experiencing menopause
620+
pharmacies featuring menopause-friendly activations nationwide
Integrated
womens health, menopause and telehealth support pathways

The Partnership in Action

Through its partnership with GenM, TerryWhite Chemmart is helping make menopause support more accessible through trusted pharmacy care, improved menopause product visibility and clearer customer signposting across both physical and digital touchpoints.

The nationwide rollout includes MTick-certified products, educational instore information, menopause-friendly online resources and specialist referral pathways designed to help women navigate menopause with greater confidence and clarity.

Alongside menopause support, TerryWhite Chemmart’s wider Women’s Health focus also provides access to pharmacist-led healthcare services including hormonal contraception support, UTI treatment, vaccinations, preventative health services and menopause telehealth integration through WellFemme.

Menopause-Friendly Pharmacy Support

TerryWhite Chemmart pharmacies provide trusted menopausefriendly support through improved MTick visibility, educational resources and community pharmacy guidance designed to help women access support more confidently.

Education & Awareness

Educational information, menopause resources and specialist women’s health training help improve awareness and support more informed menopause conversations within community pharmacy settings.

Integrated Women’s Healthcare

The partnership combines menopause support with broader women’s healthcare services and specialist referral pathways, helping create a more connected and accessible healthcare experience for women across Australia.

A shared commitment

Partnering with GenM enables us to respond to a clear and growing customer need. Rolling out the MTick across our national network of community pharmacies strengthens our commitment to inclusive healthcare and reinforces our role as a trusted health partner for women at every stage of life.

Krystel Tresillian,

General Manager, TerryWhite Chemmart

TerryWhite Chemmart joining the GenM Collective marks a landmark moment for menopause accessibility and inclusivity.
Together, we’re helping redefine how Australian women search, source and shop for menopause-friendly products with greater confidence and visibility.

Heather Jackson,

CEO & Co-Founder, GenM

Find out more about the MTick®
and the Collective.

If you’re a brand or a retailer looking to make the most of this purposeful market opportunity, access the MTick®, and find out more about becoming a GenM partner, get in touch below.

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TerryWhite Chemmart

TerryWhite Chemmart x GenM

Bringing the MTick to Australian Pharmacy

The Impact

Australian pharmacy network to introduce the MTick in-store and online

4.5m women in Australia currently experiencing menopause

pharmacies featuring menopause-friendly activations nationwide

womens health, menopause and telehealth support pathways

The Partnership in Action

Menopause-Friendly Pharmacy Support

Education & Awareness

Integrated Women’s Healthcare

A shared commitment

Find out more about the MTick®and the Collective.

Find out more about the MTick®
and the Collective.