
WaterWipes


Our commitment.
At WaterWipes®, we are committed to supporting women through menopause with gentle, effective care they can trust.
Our MTick®-certified Feminine Care and Incontinence Care ranges are designed to meet women’s evolving needs with minimal-ingredient formulations. As part of the GenM collective, we’re proud to be on a journey to make menopause-friendly choices clearer and more accessible.
Menopause-friendly products from WaterWipes
Women’s needs evolve during menopause, and they deserve products they can trust every day. Achieving MTick® certification for our Feminine and Incontinence Care wipes is an important step for WaterWipes® in making those choices clearer, while supporting greater confidence and visibility for women everywhere.

Alice DUFLOT
Global Marketing Manager
Find out more about the MTick®
and the Collective.
If you’re a brand or a retailer looking to make the most of this purposeful market opportunity, access the MTick®, and find out more about becoming a GenM partner, get in touch below.
If your enquiry is for something else, please select the most relevant tab for you:
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VisionM
By 2030, the MTick symbol will be recognisable as the Vegan V and as purposeful as B Corp in how it transforms society’s perception and support of menopause.













